ABOUT

BreedWorks resulted from the teaming of husband and wife, Hazen Reed and Susan Muther. Prior to BreedWorks, they both had individual careers developing award-winning visual communication systems for both fortune 500 companies and small businesses. The formation of their alpaca marketing company combines their expertise in visual design and digital technology with their knowledge and personal experience in alpaca breeding. BreedWorks is based in Central New York. Their office, 15 minutes away from their working alpaca farm, is in the heart of the beautiful Catskill Mountains.

It is their great optimism for the Alpaca Industry that moved Susan and Hazen to establish BreedWorks. They believe that the vitality and longevity of the Alpaca Industry rests on the success of all member farms, regardless of size. And their success rests on their individual ability to effectively market their alpaca businesses. This can be a daunting undertaking for those with little or no experience in alpaca marketing, let alone marketing anything.

Today, for an individual alpaca farm to succeed, it is crucial that they set their business apart from the competition. This differentiation has become even more critical on the Internet, where everyone and their brother has a website. To that end, it is essential to have an Internet strategy that is centered on a branded, custom designed alpaca web site.

BreedWorks takes the mystery out of alpaca marketing. Whether through personal work with clients or through educational alpaca marketing seminars, BreedWorks strives to educate customers, arming them with tools and knowledge they need to market their alpaca farm effectively. With BreedWorks experience and skill, we deliver Madison Avenue quality at an alpaca breeder’s price. Contact us today to get your alpaca marketing program working for you.